Monday, January 02, 2006

Hot Off the Presses

SHANGHAI (AFP) - Global coffee giant St***ucks has won a two-year copyright battle against Xingbake, a Chinese chain it claimed had copied the US company's logo and name.

A Shanghai court ordered Shanghai Xingbake Coffee Co. to pay 500,000 yuan (62,500 dollars) in damages after it judged the company had infringed upon the Seattle-based group's trademark, the China Daily reported.

St***ucks, which has 8,700 retail outlets worldwide and about 300 on the Chinese mainland, as well as in Hong Kong and Taiwan, alleged that "Xingbake" sounded phonetically similar to the pronounciation of "St***ucks" in Chinese.

"Xing" means star in Chinese and "bake" somewhat sounds like bucks, making it a popular name for the local chain, which has 38 outlets in Shanghai.

Xingbake's green and white logo is also very similar to the St***ucks design.


So apparently, TheCoffeeShopWhichShallNotBeNamed can make the Communists bow to their will........what are the implications of this?

8 Comments:

Blogger Stephanie said...

I cannot even speak!! WOW!!

Did you tell Bantu/Idiot/Mantra yet???

1/2/06, 11:44 AM  
Blogger S said...

Ackk! So much fuss over coffe! Bah humbug!

1/2/06, 12:08 PM  
Blogger Logophile said...

Resistance is futile,
you will be assimilated.

Where, oh where is a bald headed hero to crusade forth and save us all from this maraudering nightmare?

*snicker snicker*

1/2/06, 12:43 PM  
Blogger Thomcat said...

i have never heard of starbakes .... hmmm sure it's not some sort of weed cafe ?

1/2/06, 2:05 PM  
Anonymous Anonymous said...

where to begin.

It would appear that the Chinese Press has taken up my cause..even though the chinese crusader lost!

I still stand by my claim..if TheCoffeeShopThatShallNotBeNamed can make hardline chinese communists bow to their will...what is to stopthem from gaining world domination

1/2/06, 6:35 PM  
Anonymous Anonymous said...

Oh come on now, don't try to twist the geopolitical truth to suit your cause. The Chinese aren't hardline communists and haven't been for years, sheesh, ya drama queen!

1/3/06, 12:19 AM  
Blogger lime said...

logo, i can see youhave obviously been affected by their propaganda, as well as suffering the effects of excessive st***ucks coffee.

mantra, is it possible that with this demonstration of power, we coud hanress the energy and use it for good.....liek maybe get the north koreans to abandone their nuke plans?

1/3/06, 12:25 AM  
Blogger The Village Idiot said...

I dunno Lime but if we could just get the world to wear spiky hats all would be well..I mean..who can take anyone seriously when they have a spikey hat on?

1/3/06, 1:02 PM  

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